Lemon Juice, Invisibility and Cognitive Distortion

Does rubbing your face with lemon juice make you invisible to video cameras?  It’s the Anosognosic Dilemma. How can we ever know something is wrong if we don’t know what that something is? If I don’t know. And I know that I don’t know it. That’s fine. Because I do know about it. But what about the unknown unknowns? Just…

Culture influencing natural selection…

Maybe Darwin was right afterall? Or, at least says the NY Times. Apparently “culture was thought to have blunted the rate of human evolution,” but now it is seen in an opposite light. As a cultural strategist, this is apparent to me in  everyday life. You didn’t have to sail on the Beagle to know…

The Optics of Deer Vision

I’ve always noticed that the New York Times has some crazy articles listed under “most emailed.” Well, turns out people love emailing articles about things like the Optics of Deer Vision and Outer Space…I guess it makes them feel smarter.